COLOR + TYPE
IN Indiana's color palette is bold and fresh. The balancing of colors is key to making IN Indiana's campaign recognizable. More guidance on how to best use the color palette can be found in the 'Color Do's + Don'ts' link below.
FALL LEAVES
HEX# CC522C
RGB: 204, 82, 44
CMYK: 14, 81, 95, 4
PMS: 7580 C
TWILIGHT
HEX# 16253F
RGB: 22, 37, 63
CMYK: 93, 82, 47, 51
PMS: 282 C
CORN
HEX# FEC355
RGB: 254, 195, 85
CMYK: 0, 25, 77, 0
PMS: 135 C
LIMESTONE
HEX# ECE8BE
RGB: 236, 232, 190
CMYK: 7, 4, 29, 0
PMS: 7499 C
SKY
HEX# 70A1D6
RGB: 112, 161, 214
CMYK: 55, 27, 0, 0
PMS: 659 C
BLUE COLLAR
HEX# 205DA0
RGB: 32, 93, 160
CMYK: 92, 68, 8, 1
PMS: 647 C
SOIL
HEX# 777A67
RGB: 119, 122, 114
CMYK: 54, 41, 60, 14
PMS: 416 C
BLACKTOP
HEX# 101727
RGB: 16, 23, 39
CMYK: 87, 78, 54, 71
PMS: Black 6 C
IN INDIANA TYPOGRAPHY